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MOTIONLESS IN WHITE – “The Algorithm Controls Everything”

Published / Tue 5 Jul 2022

Motionless In White

Photo: Motionless In White

We recently caught up with Motionless In White frontman Chris Motionless and got onto the subject of how algorithms are affecting the way artists are creating music.

In the interview which you can watch below, when asked if Motionless In White change their music to adapt to algorithms, Chris states:

Not so much ever in the creation of the music or the videos specifically, no, these are artist creations of what we represent.

When it comes to YouTube and social media, it’s more about the marketing, being candid, we recognize that the algorithm controls everything now and how much exposure you get, so it’s a game that you have to play, you really do.

Motionless In White recently released their new album Scoring The End of the World which sees them expand the band’s dynamic, deep, and dark vision, and marks the band’s first full-length body of work in three years since 2019’s Disguise.

Their single “Another Life” is now their most-streamed song ever with over 23 million YouTube views on the music video.

Motionless In White will be touring the UK again March 2023 with Beartooth and Stray From The Path

Grab your tickets to see Motionless In White

March 2023

14 – Barrowlands, Glasgow
15 – O2 Academy, Leeds
17 – O2 Victoria Warehouse, Manchester
18 – O2 Academy, Birmingham
19 – O2 Academy Brixton, London

Speaking about the single ‘Cyberhex’, Chris Motionless stated

‘Cyberhex’ is my love letter to you, our fans, for everything you have done for me over the course of some of the most mentally taxing few years I’ve had to go through. At times where I felt like my world was ending, as well as the world around us, it was always in my mind that I was able to turn to the special relationship we have created together for help, and I cannot thank you enough for that.

Outside of my own personal experiences, it has been equally as fulfilling to me to see that in the face of tireless forces that continue to try and perpetuate hatred and negativity towards so many of us coexisting on this planet, we have all stood together to resist and fight back knowing that love and compassion will always prevail. We ARE the resistance. We ARE Cyberhex. I love you. Thank you.”

Watch our interview with Christ Motionless below:

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